AI Act and law

How to read the EU AI Act and what it means for companies using AI in marketing, HR and everyday work.

• AI Act and law · 11 October 2026 · 4 min readIs an AI-generated background a deepfake? Surprising examples from the European Commission’s guidelinesIs an advert with an AI-generated background a deepfake? I look at the European Commission’s examples and the problems with interpreting the AI Act definition.